Sharing
Link analytics
See how your Videospan share links perform: views, playback started, playback completed and call-to-action clicks, per link and in total.
Link analytics show how your share links are doing: who opened them, who pressed play, who watched to the end and who selected your call to action.
Steps
- Select Publishing in the sidebar, then the Playback Links tab.
- At the top, the Organization Analytics Summary shows totals across every link: Total Views, Playback Started, Playback Completed and CTA Clicks.
- Select a link to see the same numbers for just that link.
- Select View Analytics for a closer look.
Good to know
- Share links only. Analytics are collected for share links, not for embeds.
- One link per audience. Create a separate link for each audience or campaign to compare how they perform.
Video transcript
Link analytics show how your share links are doing: who opened them, who pressed play, and who watched to the end. Select Publishing in the sidebar, then the Playback Links tab. At the top, you see totals across every link: views, playback started, playback completed, and call to action clicks. Select a link to see the same numbers, for just that link. Select View Analytics for a closer look.